Comments on: Are You Rebranding? or Just Updating Your Look? http://brandandmarket.com/are-you-rebranding-or-just-updating-your-look/ Branding and marketing information for business professionals Sat, 04 Feb 2012 12:04:49 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Chris Brown http://brandandmarket.com/are-you-rebranding-or-just-updating-your-look/comment-page-1/#comment-984 Chris Brown Thu, 13 Mar 2008 12:32:38 +0000 http://brandandmarket.com/are-you-rebranding-or-just-updating-your-look/#comment-984 Big Pappa: Icon, Mark -- whatever you call that little symbol -- that little bit of your logo can become more powerful in graphically building awareness of your brand. Like wallpaper, or a subtle watermark. Maybe that is a subject for a whole other post! Thanks for leaving a comment!! Chris Big Pappa:

Icon, Mark — whatever you call that little symbol — that little bit of your logo can become more powerful in graphically building awareness of your brand. Like wallpaper, or a subtle watermark. Maybe that is a subject for a whole other post!

Thanks for leaving a comment!!
Chris

]]> By: BigPappa http://brandandmarket.com/are-you-rebranding-or-just-updating-your-look/comment-page-1/#comment-979 BigPappa Wed, 12 Mar 2008 19:53:02 +0000 http://brandandmarket.com/are-you-rebranding-or-just-updating-your-look/#comment-979 I usually refer to the ICON as the "Mark" but whatever you want to call it you are exactly right. Other examples of logo evolution are the Burger King and Quaker State logos. Those are great to see where they came from and where they are now. I usually refer to the ICON as the “Mark” but whatever you want to call it you are exactly right. Other examples of logo evolution are the Burger King and Quaker State logos. Those are great to see where they came from and where they are now.

]]> By: Daniel Pipitone http://brandandmarket.com/are-you-rebranding-or-just-updating-your-look/comment-page-1/#comment-970 Daniel Pipitone Wed, 12 Mar 2008 04:22:50 +0000 http://brandandmarket.com/are-you-rebranding-or-just-updating-your-look/#comment-970 Thanks for the link...and your right on! This is exactly my point! Rebranding is much more than a change in look. This is because brand is everything an organization is and does, not just how it looks. Thanks for the link…and your right on! This is exactly my point! Rebranding is much more than a change in look. This is because brand is everything an organization is and does, not just how it looks.

]]>