Comments on: Changing your Company Name — a Checklist http://brandandmarket.com/changing-your-company-name-a-checklist/ Branding and marketing information for business professionals Sat, 04 Feb 2012 12:04:49 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: insurance for bakeries http://brandandmarket.com/changing-your-company-name-a-checklist/comment-page-1/#comment-19167 insurance for bakeries Sun, 23 Oct 2011 17:20:46 +0000 http://brandandmarket.com/?p=449#comment-19167 <strong>Top 10 Business Insurance Mistakes...</strong> [...]This is our new top 10 list of business insurance mistakes for 2011. We wish to show you the top 10 errors to assist to educate you on the finer factors of business insurance coverage policies.[...]... Top 10 Business Insurance Mistakes…

[...]This is our new top 10 list of business insurance mistakes for 2011. We wish to show you the top 10 errors to assist to educate you on the finer factors of business insurance coverage policies.[...]…

]]> By: Chris Brown http://brandandmarket.com/changing-your-company-name-a-checklist/comment-page-1/#comment-16106 Chris Brown Fri, 13 May 2011 11:14:05 +0000 http://brandandmarket.com/?p=449#comment-16106 Every so often I get a post like yours and I suggest you search my blog for phrases like rebranding or refresh. Actually providing the information on the steps to a rebranding is part of a workbook that I'm developing, so check back periodically. I'll be sure to announce it here. Thanks!! Every so often I get a post like yours and I suggest you search my blog for phrases like rebranding or refresh. Actually providing the information on the steps to a rebranding is part of a workbook that I’m developing, so check back periodically. I’ll be sure to announce it here.
Thanks!!

]]> By: Colin MacPhail http://brandandmarket.com/changing-your-company-name-a-checklist/comment-page-1/#comment-16087 Colin MacPhail Wed, 11 May 2011 21:00:56 +0000 http://brandandmarket.com/?p=449#comment-16087 Hi Chris, We're looking at the possibility of changing our organization's name, because basically, the name does not make sense, especially in the Region that we work. However, I want to be able to research our target markets to see if our proposed name is better than our existing one. Do you have any recommendations on how to do this? Hi Chris,

We’re looking at the possibility of changing our organization’s name, because basically, the name does not make sense, especially in the Region that we work.

However, I want to be able to research our target markets to see if our proposed name is better than our existing one.

Do you have any recommendations on how to do this?

]]> By: Chris Brown http://brandandmarket.com/changing-your-company-name-a-checklist/comment-page-1/#comment-15570 Chris Brown Thu, 03 Mar 2011 11:31:11 +0000 http://brandandmarket.com/?p=449#comment-15570 Hi Maysaa: Naming can be tricky. I believe that you have to know and understand the feelings and perceptions of the target market first. A couple of other things are very important: being able to pronounce it and people understand it. being able to spell it. being able to get search enginer ranking for the words as well as the url being available. I am interested to find out your client's reactions, please let me know! Chris Hi Maysaa:
Naming can be tricky. I believe that you have to know and understand the feelings and perceptions of the target market first. A couple of other things are very important: being able to pronounce it and people understand it. being able to spell it. being able to get search enginer ranking for the words as well as the url being available. I am interested to find out your client’s reactions, please let me know!
Chris

]]> By: Maysaa Najjar http://brandandmarket.com/changing-your-company-name-a-checklist/comment-page-1/#comment-15555 Maysaa Najjar Wed, 02 Mar 2011 06:53:21 +0000 http://brandandmarket.com/?p=449#comment-15555 Hello, I work in and advertising agencyin United Arab Emirates. We ahve changed our name lately and we are in the thinking process of approaching our clients with the new name. Our new name explains that we are now a full fledge agency and ready at all times. And our clients like to have tangeable ideas. Please let me know your thoughts. Thnak you, Maysaa Najjar Hello,
I work in and advertising agencyin United Arab Emirates. We ahve changed our name lately and we are in the thinking process of approaching our clients with the new name.
Our new name explains that we are now a full fledge agency and ready at all times. And our clients like to have tangeable ideas.
Please let me know your thoughts.

Thnak you,
Maysaa Najjar

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