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	<title>Comments on: On Hold Marketing Messages Can Cross Sell your Services to Your Customers</title>
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	<description>Branding and marketing information for business professionals</description>
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		<title>By: Pete Turpel</title>
		<link>http://brandandmarket.com/on-hold-marketing-messages-can-cross-sell-your-services-to-customers/comment-page-1/#comment-10527</link>
		<dc:creator>Pete Turpel</dc:creator>
		<pubDate>Mon, 08 Mar 2010 21:50:12 +0000</pubDate>
		<guid isPermaLink="false">http://brandandmarket.com/?p=3532#comment-10527</guid>
		<description>Adrian:

That technology is available and is used in many take out locations. It is a function of the phone system. Search FIDELITY phone systems. They have software that accomplishes exactly what you were thinking. 
Pete</description>
		<content:encoded><![CDATA[<p>Adrian:</p>
<p>That technology is available and is used in many take out locations. It is a function of the phone system. Search FIDELITY phone systems. They have software that accomplishes exactly what you were thinking.<br />
Pete</p>
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		<title>By: Chris Brown</title>
		<link>http://brandandmarket.com/on-hold-marketing-messages-can-cross-sell-your-services-to-customers/comment-page-1/#comment-10525</link>
		<dc:creator>Chris Brown</dc:creator>
		<pubDate>Mon, 08 Mar 2010 20:55:15 +0000</pubDate>
		<guid isPermaLink="false">http://brandandmarket.com/?p=3532#comment-10525</guid>
		<description>Adrian:
Oh yeah, that would be cool.  I wonder if there is a way to do it with the incoming phone number?  I mean so a human wouldn&#039;t have to try to zip thru a database to see if you were a customer or not... wasting valuable on hold time.  If there isn&#039;t a way, perhaps this could be a new product idea??
Chris</description>
		<content:encoded><![CDATA[<p>Adrian:<br />
Oh yeah, that would be cool.  I wonder if there is a way to do it with the incoming phone number?  I mean so a human wouldn&#8217;t have to try to zip thru a database to see if you were a customer or not&#8230; wasting valuable on hold time.  If there isn&#8217;t a way, perhaps this could be a new product idea??<br />
Chris</p>
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		<title>By: Chris Brown</title>
		<link>http://brandandmarket.com/on-hold-marketing-messages-can-cross-sell-your-services-to-customers/comment-page-1/#comment-10524</link>
		<dc:creator>Chris Brown</dc:creator>
		<pubDate>Mon, 08 Mar 2010 20:31:57 +0000</pubDate>
		<guid isPermaLink="false">http://brandandmarket.com/?p=3532#comment-10524</guid>
		<description>Pete:
Thank you so much!  It&#039;s a pleasure getting comments like this!
I&#039;ll have to check out your association.
Chris</description>
		<content:encoded><![CDATA[<p>Pete:<br />
Thank you so much!  It&#8217;s a pleasure getting comments like this!<br />
I&#8217;ll have to check out your association.<br />
Chris</p>
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	<item>
		<title>By: Pete Turpel</title>
		<link>http://brandandmarket.com/on-hold-marketing-messages-can-cross-sell-your-services-to-customers/comment-page-1/#comment-10523</link>
		<dc:creator>Pete Turpel</dc:creator>
		<pubDate>Mon, 08 Mar 2010 20:30:19 +0000</pubDate>
		<guid isPermaLink="false">http://brandandmarket.com/?p=3532#comment-10523</guid>
		<description>Hi Chris: 
I wanted to say thank you for your article, so many businesses think it&#039;s just about sound. 

I find that often times the IT department is put in charge of making these types of decisions and they can&#039;t market their way out of a paperbag. They have never been schooled in that area.  At Phone On Hold Marketing we refer to the service as your &quot;On Hold Communication Network&quot; as we believe it is much more than just messages and it separates from the rest of the competition. 

I have been Chairman of the &quot;On Hold Messaging Association&quot; this past year, and it&#039;s great to hear from someone who gets it. http://www.omha.org
 
Regards,

Pete Turpel
President/CEO
Phone On-Hold® Marketing Systems, Inc.</description>
		<content:encoded><![CDATA[<p>Hi Chris:<br />
I wanted to say thank you for your article, so many businesses think it&#8217;s just about sound. </p>
<p>I find that often times the IT department is put in charge of making these types of decisions and they can&#8217;t market their way out of a paperbag. They have never been schooled in that area.  At Phone On Hold Marketing we refer to the service as your &#8220;On Hold Communication Network&#8221; as we believe it is much more than just messages and it separates from the rest of the competition. </p>
<p>I have been Chairman of the &#8220;On Hold Messaging Association&#8221; this past year, and it&#8217;s great to hear from someone who gets it. <a href="http://www.omha.org" rel="nofollow">http://www.omha.org</a></p>
<p>Regards,</p>
<p>Pete Turpel<br />
President/CEO<br />
Phone On-Hold® Marketing Systems, Inc.</p>
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	<item>
		<title>By: Adrian Swinscoe</title>
		<link>http://brandandmarket.com/on-hold-marketing-messages-can-cross-sell-your-services-to-customers/comment-page-1/#comment-10393</link>
		<dc:creator>Adrian Swinscoe</dc:creator>
		<pubDate>Mon, 22 Feb 2010 09:45:09 +0000</pubDate>
		<guid isPermaLink="false">http://brandandmarket.com/?p=3532#comment-10393</guid>
		<description>Hi Chris,
What I meant was ...wouldn&#039;t it be great if when you called into a central switchboard they asked or identified you as a new or existing customer and, then, while they searched for the right person for you to speak they let you listen to the most appropriate message.

Make more sense? I&#039;m sure that wouldn&#039;t be too hard in tech terms or would it?

Adrian</description>
		<content:encoded><![CDATA[<p>Hi Chris,<br />
What I meant was &#8230;wouldn&#8217;t it be great if when you called into a central switchboard they asked or identified you as a new or existing customer and, then, while they searched for the right person for you to speak they let you listen to the most appropriate message.</p>
<p>Make more sense? I&#8217;m sure that wouldn&#8217;t be too hard in tech terms or would it?</p>
<p>Adrian</p>
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