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Color Makes a Difference in Your Brand’s Positioning

Wednesday, September 17, 2014Marketing, tacticsChris Brown

Image: http://thelogocompany.net/blog/infographics/psychology-color-logo-design/

Image credit:  http://thelogocompany.net/blog/infographics/psychology-color-logo-design/

Time and time I am reminded how important color is to branding and how marketing can be tied to specific emotions conveyed by the color.

Thanks to my friend at Annibury, I was reminded today of the psychology of color in branding and marketing.

 

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