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Why Content Marketing is So Important to Your 2017 Online Visibility

Everyone knows that content marketing is important. It seems everywhere I look there is lots of discussion about it. Content marketing provides a number of things to your company’s visibility on the internet. It helps to establish credibility to get noticed

Chris Brown Thursday, February 2, 2017 Marketing, strategy, tactics Read more

Goodbye 2016 - Welcome 2017

Happy New Year to all. Today is my first day back into the office since the holidays and I’m getting organized.  I’ve been reviewing my marketing action plans - not so much for my clients - but instead for my

Chris Brown Monday, January 2, 2017Tuesday, January 3, 2017 eBook review, Marketing, tactics Read more

Portraying Advertising, Marketing as the Bad Guys

I just watched the 4 minute Chipotle animation that launches their new marketing strategy.  It was just posted about 2 months ago and has 7 million views. After a week, it had 4 million views. It’s about business competitors trying

Chris Brown Saturday, September 3, 2016Saturday, September 3, 2016 Brand, Marketing, Video Marketing Read more

First Comes Marketing Strategy

So often I’ll get a request from a company representative for a price on execution of a piece of marketing. A Facebook page. A website. Maybe a PDF brochure or a prospecting email. All of these items are fine on

Chris Brown Tuesday, August 16, 2016Tuesday, August 16, 2016 Marketing, Marketing - General, strategy, tactics Read more

Marketing and Branding can be a Thousand Little Things - But It Goes Beyond That!

Often when I talk about making a difference with your marketing, it’s focused on the BIG PICTURE. Going after the right target market. Finding a strong compelling message that repeatable and memorable. Using cost effective media that helps to influences

Chris Brown Tuesday, June 28, 2016Wednesday, July 6, 2016 Branding, Marketing, Video Marketing Read more
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Latest Posts

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  • Measuring Social Media’s Impact on the Bottom Line Wednesday, August 22, 2018
  • Taking Stock of Your Marketing Calendar Monday, June 25, 2018

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