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Taking Stock of Your Marketing Calendar

We are almost halfway through 2018. Are you on track with your marketing calendar? Marketing activities should have been set up to support your sales goals. What worked during the first half? What didn’t? If you haven’t done your measurement

Chris Brown Monday, June 25, 2018Monday, June 25, 2018 Marketing, marketing plan, strategy Read more

What’s the Difference Between Branding and Marketing?

In talking with a business owner the other day, the question came up: “What’s the difference between branding and marketing?” In my opinion the two concepts are intertwined and dependent on each other. Branding and marketing are very connected. It’s

Chris Brown Tuesday, August 29, 2017 Brand, Branding, Marketing, Rebranding, strategy, tactics Read more

Why Content Marketing is So Important to Your 2017 Online Visibility

Everyone knows that content marketing is important. It seems everywhere I look there is lots of discussion about it. Content marketing provides a number of things to your company’s visibility on the internet. It helps to establish credibility to get noticed

Chris Brown Thursday, February 2, 2017 Marketing, strategy, tactics Read more

52 Types of Marketing Strategies via Cult Branding

Thanks Cult Branding! Great info and I like the way you’ve made it easy to understand with examples. 52 Types of Marketing Strategies from The Cult Branding Company tag: Marketing Strategy Nod to Denise Wakeman.

Chris Brown Thursday, January 26, 2017 Marketing, strategy Read more

First Comes Marketing Strategy

So often I’ll get a request from a company representative for a price on execution of a piece of marketing. A Facebook page. A website. Maybe a PDF brochure or a prospecting email. All of these items are fine on

Chris Brown Tuesday, August 16, 2016Tuesday, August 16, 2016 Marketing, Marketing - General, strategy, tactics Read more
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Blogoversary: 02/06/2006.

Latest Posts

  • Measuring Social Media’s Impact on the Bottom Line Wednesday, August 22, 2018
  • Taking Stock of Your Marketing Calendar Monday, June 25, 2018
  • Will You Be Keeping Your Google Analytic Records After Friday? Thursday, May 24, 2018
  • Evaluating a Logo with Your Graphic Designer Monday, May 7, 2018
  • Market a Charitable Event with a Press Release Saturday, March 10, 2018

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